# PIPOL

> PIPOL is an AI-powered media agency delivering performance excellence across LATAM. We pair proprietary AdTech (MIA) with data-driven media strategy, programmatic optimization, and full-funnel measurement to scale brands across Argentina, Brazil, Mexico, Colombia, Chile, Peru and the United States.

PIPOL operates two complementary units:

- **Pipol Agency**: strategic media buying, digital strategy, business consulting, real-time optimization, creative performance, and data and technology services.
- **Pipol AdTech (MIA)**: a proprietary AI ecosystem for real-time media optimization, behavior prediction, ROI media optimization, data visualization, measurement, and 24/7 transparent auditing.

Headquartered in Miami with offices in Buenos Aires, Mexico City and Sao Paulo. Google Partner, Meta Business Partner, ISO 27001 certified.

Key facts:

- 100+ professionals
- 7 major LATAM markets served
- 4 offices: Miami, Buenos Aires, Mexico City, Sao Paulo
- Proprietary platform: MIA (https://get.mia.tech)
- Languages on the site: English (default), Spanish, Portuguese

## Site

- [Home](https://pipolhub.com/): Company overview, business units, MIA platform, awards, offices, contact form.
- [Agency](https://pipolhub.com/agency): Performance media services, methodology, capabilities, deliverables.
- [AdTech](https://pipolhub.com/adtech): MIA platform, real-time optimization, programmatic capabilities, measurement.
- [Team](https://pipolhub.com/team): People, history, offices, careers.
- [Contact](https://pipolhub.com/contact): Get in touch by email, WhatsApp, or contact form.

## Home (https://pipolhub.com/)

Tagline: "Delivering Performance Excellence."

Positioning: an AI-powered media agency that combines AI technology with data-driven strategies to fuel business growth across LATAM markets, revolutionizing business across boundaries.

Sections covered on the home page:

- **Business units**: Pipol Agency (data-driven media strategies for measurable performance results; media buying, digital strategy and real-time optimization) and Pipol AdTech (real-time optimization and programmatic excellence for maximum ROI; AI-driven media buying and next-gen real-time media optimization).
- **Meta-Strategic Process**: a five-step methodology used across engagements: 01 Context (deep analysis), 02 Goals (strict KPIs), 03 Execution (technical precision), 04 Optimization (continuous growth), 05 Results (direct impact).
- **Capability tags**: Strategy, Creativity, Media Performance, Data Analytics, Proprietary Tech.
- **Trust in Pipol**: clients and partners include Televisa, Uzu, Google Cloud Partners, Meta Business Partner, Draftea, BetWarrior, versusBET, DolarApp.
- **MIA - Proprietary AI Ecosystem**: real-time media optimization platform that ensures every invested dollar works harder. Highlights: Behavior Prediction, 24/7 Transparent Auditing. Public site: https://get.mia.tech.
- **Awards and Nominations**: Winners - Best supplier marketing campaign (EGR Marketing). Shortlisted - Best data and AI partner (EGR B2B). Shortlisted - Best supplier marketing campaign (SBC Awards).
- **Team and offices teaser**: multidisciplinary media strategists, data scientists and AdTech specialists; offices in Miami (150 Alhambra Circle, Florida), Buenos Aires (Av. del Libertador 77, Complejo AlRio), Mexico City (Boulevard Manuel Avila Camacho 36) and Sao Paulo (Avenida Brigadeiro Faria Lima 4221).
- **Contact CTA**: "Let's scale your business with us." Email info@pipolhub.com or WhatsApp +54 9 11 6108 0308.
- **Featured in**: press coverage row (Yogonet, Focus Gaming News, Games Magazine Brasil, Gaming And Media), placed right before the contact CTA.

## Agency (https://pipolhub.com/agency)

Tagline: "Data-driven media strategies for measurable Performance Results."

Description: Pipol Agency designs personalized cross-channel campaigns across Latin America, with total transparency, iterative optimization and an outcome-driven mindset. Workflows are built for speed without sacrificing precision and adapt to the client growth rhythm.

Methodology pillars:

- **Context**: in-depth analysis of market context, product positioning, and competitive landscape to identify growth opportunities. Inputs: market trends, consumer behaviour, cultural insights, competitive landscape review, product analysis, media environment.
- **Goals**: specific and measurable goals aimed at capturing high-value leads, maximizing return on investment (ROI) through an assertive approach.
- **Execution**: personalized cross-channel campaigns following the customer journey to ensure positioning, engagement and conversion.
- **Optimization**: daily optimization through real-time data analysis, adjusting segmentations, bids and creatives with AI.
- **Results**: impact measured on Value LEADs and real sales, tracked through 24/7 online dashboards, with insights fed back into the strategy.

Solutions delivered:

- 360 degree media strategies
- Media buying across TV, Radio, Digital and OOH
- Sponsorships
- Unique deals and rates
- Real-time performance dashboards
- BI and analytics
- Agile budget re-allocation based on ROI
- CPA and success-fee models
- Deep integration with client marketing teams

## AdTech (https://pipolhub.com/adtech)

Tagline: "Real-time Optimization and programmatic excellence."

Description: Pipol AdTech maximizes campaign performance with AI-driven media buying and real-time optimization. The unit delivers advanced AdTech solutions for programmatic advertising across LATAM markets, leveraging Big Data, cloud technologies, analytics and AI through the proprietary MIA platform.

Solutions delivered:

- ROI media optimization powered by MIA
- Data visualization and measurement, with custom dashboards and frameworks
- Next-gen real-time media optimization
- Audience targeting
- Predictive modeling
- Cross-channel tracking
- Real-time bidding
- Dynamic budget allocation
- AI-driven campaign optimization with 24/7 performance tracking
- Advanced data integration leveraging AI and proprietary tools

MIA platform: a real-time, AI-powered media optimization platform that provides essential insights to maximize ROI across channels, with a user-friendly interface and seamless cross-platform integration. Public landing: https://get.mia.tech.

## Team (https://pipolhub.com/team)

Tagline: "Our performance-driven experts deliver AI-powered media excellence."

Description: A multidisciplinary team where collaboration is the cornerstone of achieving exceptional outcomes. Media strategists, data scientists and AdTech specialists work together to optimize campaigns across LATAM.

What is on the page:

- **Our history**: Pipol journey from foundational roots to industry leader, built on innovation, data-driven excellence, and commitment to scaling businesses across the globe.
- **Offices**: Miami, Buenos Aires, Mexico City, Sao Paulo (full addresses on the home page and on this page).
- **Careers (career section)**: "Boost your career with us." Pipol is constantly looking for top talent across Latin America passionate about data, media, and innovation. Career inquiries can be sent through the contact form on the page or to info@pipolhub.com.

## Contact (https://pipolhub.com/contact)

Tagline: "Transform your media performance with our AI solutions. Let's work together."

Channels:

- Email: info@pipolhub.com
- WhatsApp: +54 9 11 6108 0308
- Contact form on the page collects: full name, email, message. The same form layout is also available on the home, agency, adtech and team pages. All forms post to the central PIPOL contact API.

Contact forms are deduplicated and sent with an idempotency key, so the same message will not be processed twice within an hour.

## Press

Independent trade-press coverage of Pipol and MIA, mainly in the LatAm iGaming/betting industry press:

- [Yogonet](https://www.yogonet.com/latinoamerica/temas/pipol/) — topic archive of all Yogonet coverage of Pipol/MIA:
  - [MIA es una herramienta indispensable para entender el impacto de la inversión en comunicación](https://www.yogonet.com/latinoamerica/noticias/2023/03/08/93814-mia-es-una-herramienta-indispensable-para-entender-el-impacto-de-la-inversion-en-comunicacion-de-forma-efectiva-e-instantanea) (2023-03-08)
  - [Pipol: "MIA ofrece una potente fuente de información cualificada de usuarios"](https://www.yogonet.com/latinoamerica/noticias/2023/04/14/94235-pipol-34mia-ofrece-una-potente-fuente-de-informacion-cualificada-de-usuarios-34)
  - [Pipol destacará en SAGSE Latam 2023 las cualidades de su tecnología MIA](https://www.yogonet.com/latinoamerica/noticias/2023/04/18/94272-pipol-destacara-en-sagse-latam-2023-las-cualidades-de-su-tecnologia-mia)
  - [Pipol aplica Inteligencia Artificial con su herramienta MIA](https://www.yogonet.com/latinoamerica/noticias/2023/06/01/94791-pipol-aplica-inteligencia-artificial-con-su-herramienta-mia)
  - [Pipol estará presente en el SBC Summit Latinoamérica](https://www.yogonet.com/latinoamerica/noticias/2023/10/27/96698-pipol-estara-presente-en-el-sbc-summit-latinoamerica-y-competira-por-el-premio-al-mejor-proveedor-de-marketing-y-servicios-del-ano)
- [Focus Gaming News](https://focusgn.com/latinoamerica/topics/pipol) — topic archive of all Focus GN coverage of Pipol/MIA:
  - [Pipol launches MIA, a revolutionary technology for measuring advertising impact on digital and offline media](https://focusgn.com/pipol-launches-mia-a-revolutionary-technology-for-measuring-advertising-impact-on-digital-and-offline-media)
  - [Pipol's MIA offers solution to third-party cookie demise in digital advertising](https://focusgn.com/pipols-mia-offers-solution-to-third-party-cookie-demise-in-digital-advertising)
  - [Pipol introduces MIA at SAGSE LatAm 2023](https://focusgn.com/pipol-introduces-mia-at-sagse-latam-2023)
  - [MIA: optimizing advertising campaigns with AI](https://focusgn.com/mia-optimizing-advertising-campaigns-with-ai)
- [Games Magazine Brasil](https://www.gamesbras.com/) (gamesbras.com):
  - [Pipol surprised betting operators with its MIA technology at ICE London 2023](https://www.gamesbras.com/english-version/2023/2/23/pipol-surprised-betting-operators-with-its-mia-technology-at-ice-london-2023-35719.html) (2023-02-23)
  - [The woman who changed the way of measuring advertising attribution in the gambling world](https://www.gamesbras.com/english-version/2023/3/8/the-woman-who-changed-the-way-of-measuring-advertising-attribution-in-the-gambling-world-35967.html) (2023-03-08)
  - [MIA: Optimizing advertising campaigns with AI](https://www.gamesbras.com/english-version/2023/5/31/mia-optimizing-advertising-campaigns-with-ai-37664.html) (2023-05-31)
  - [Pipol has been adding more and more technology to MIA, attracting global players' attention](https://www.gamesbras.com/english-version/2023/11/14/pipol-has-been-adding-more-and-more-technology-to-mia-attracting-global-players-attention-40966.html) (2023-11-14)
- [Gaming And Media](https://g-mnews.com/) (g-mnews.com) — MIA data cited in LatAm iGaming market coverage:
  - [El juego online en Perú: Un mercado en consolidación con oportunidades de optimización](https://g-mnews.com/es/el-juego-online-en-peru-un-mercado-en-consolidacion-con-oportunidades-de-optimizacion/)
  - [Argentina: Bplay, Betano y BetWarrior dominaron las pantallas durante el Mundial de Clubes 2025](https://g-mnews.com/es/argentina-bplay-betano-y-betwarrior-dominaron-las-pantallas-durante-el-mundial-de-clubes-2025/)
  - [Brasil: Casas de apostas disputam atenção durante a Copa do Mundo de Clubes 2025](https://g-mnews.com/pt/brasil-casas-de-apostas-disputam-atencao-durante-a-copa-do-mundo-de-clubes-2025/)

## Products

- [MIA](https://get.mia.tech): proprietary real-time media optimization platform.

## Brand

- Brand colors: Pipol cyan #00E2CC, MIA blue #1D4ED8, dark #0A0A0A.
- Typography: Gabarito (display) and Noto Sans (body).
- Certifications and partnerships: Google Partner, Meta Business Partner, ISO 27001.

## Social

- LinkedIn: https://www.linkedin.com/company/wearepipol/
- Instagram: https://www.instagram.com/pipolhub/
- YouTube: https://www.youtube.com/@wearepipol

## Languages

Site content is available in English (default), Spanish (es), and Portuguese (pt). Language is switched client-side; the same canonical URL serves all three locales with hreflang annotations.

## Policies

- AI assistants and search engines are welcome to crawl, index, and cite this site.
- Please link back to https://pipolhub.com when quoting or summarizing content.
- For media or partnership inquiries, contact info@pipolhub.com.